Most of us enter the VA business because we have a skill that others are willing to pay for. These skills vary significantly, from administrative to legal to technical, but one thing is for sure: with the way technology advances these days, we can all use some continuing education to broaden our skill base.
Taking training classes and joining membership sites have multiple benefits for us as well as for our clients. Even though the cost may seem prohibitive for some classes, think about the end results and how you can use your newfound knowledge to benefit not only your current clients but any new clients who come your way. Learning a new skill allows you some extra marketing freedom to go after new clients and increases your value to your current clients.
A kind word of warning: do not try to accomplish too much too fast. Registering for classes or training that you won’t ever use will not benefit your business or your clients. Instead you’ll end up with lots of “stuff” on your hard drive and you will kick yourself for having spent the money and not using the training.
Believe me, I’ve done that and it’s no fun!
I’m playing catch up with my training at the moment. I took a Camtasia training class that I KNOW will really benefit my current clients and will increase my confidence in using that program but I fell behind after the first call. Since this week has started off slow, my goal is to finish watching those videos and start USING the tips and practicing more with the program.
Then I’m going to jump right into a new affiliate marketing program published by Jimmy D. Brown. I’ve read other info products by him and just love his approach. He makes me feel like absolutely anybody can follow his steps and be successful. And just this weekend I was IM’ing a good friend, telling her how I just HAD to figure out a way to start earning a passive income and low and behold, I got this email tonight!
But I think this program will also benefit my clients because whatever I learn and implement myself, I can then pass along this expertise to my clients. It’s a win-win situation!
When was the last time you brushed up on your skills or learned something new? There’s no time like the present to invest in your business.
